Hooligans’ Playtime | PLAY
When we were coming up with the plan for this editorial, we wanted to embrace the spirit of being a kid – with play, creativity, and imagination. The models were each asked to choose a hobby they love, whether it be reading, sports, art, etc., and to bring a representation of that hobby with them. We created the painted backdrop together, and then the kids were given a chance to play and show off their creativity. They had a blast, and I enjoyed watching each of them take our ideas and use them to create something wonderful that was all their own! That was a big part of our purpose – to imagine the joy of making messes, being loud, running in circles, dancing with your friends, and going home with paint still in your hair.